Evan Huggins is a published marketing technology thought leader, based out of New York City. He is a key player on the Digital Acceleration Team at Pernod Ricard USA, where he is leading Growth and Performance Marketing Strategy for brands such as Absolut Vodka, Malibu Rum, and Jameson Irish Whiskey.
Prior to Pernod Ricard, Evan was tapped to be the first Management Consultant hired in Havas North America’s Digital Business Intelligence practice where he led client engagements in Financial Services and News Publishing. Before arriving at Havas, he led the Paid Search and Paid Social group at AIG, focusing on Corporate and Commercial Marketing while acting as the subject matter expert for the Global Digital Services organization. Evan was formally an Analyst in the Strategy and Insights group at Epsilon, an Alliance Data Company, serving large CPG clients such as Unilever and Nestle Waters. After graduating from Wesleyan University, Evan started his career at Verizon in the retail sales channel.