Nancy brings over 18 years of digital marketing experience to her role as the Head of Sales at Visa Ad Solutions.
Most recently Nancy was the Senior Vice President of the Nielsen Marketing Cloud dedicated to the adoption and growth of direct brands using Nielsen’s cloud-based software solution. She joined Nielsen in 2015 through the acquisition of eXelate, where she was the 5th hire at the startup and helped grow the business from the ground up. Nancy began as Vice President of Platform Development at eXelate where her strengths were in forging new partnerships and building strong client relationships. This experience guided her to her later role working directly with brands, aiding in their navigation of the digital ecosystem.
Nancy started her career path at Random House Children’s Books where she was responsible for all content and digital marketing strategies. She has also held positions at Oridian Inc, which was later acquired by Active Response Group, an online ad network where she ran the Account Management and Operations teams which were responsible for client success.
Nancy graduated from the University at Albany with a major in Communications and minor in Business.