If you clicked here, thanks! The content attributed to RampUp Editorial Staff is written by a combination of LiveRamp content creators. We may unmask ourselves…

Dennis has enjoyed a 30-year career in the data and analytics space having served in a variety of leadership roles in sales, operation, corporate strategy…

Justin is the Founder and CEO of WireWheel. Before WireWheel, Justin most recently served as Acting Under Secretary for Economic Affairs at the US Department…

Joe is a General Partner at Revel. Joe is a recognized marketing thought leader with more than two decades’ experience as an entrepreneur and investor…

Jocelyn Aqua is a Principal with PwC based in Washington, DC, where she provides guidance to companies on the intersection of privacy, cybersecurity and regulatory…

Derek is a Partner and CMO Advisory leader at PwC, where he works closely with marketing leaders on digital and marketing transformation…

Christian
Bartens

Datalicious
Marketing Measurement Leader

Since moving to Australia from Germany in 2002 Christian Bartens has quickly established a reputation as a leader in the use of data analytics to…

Prajwal
Barthur

InMobi
Head of Product, Marketplace and Connected TV

Prajwal is the Head of Product, Marketplace and Connected TV at InMobi. Having worked in the performance marketing space, especially on attribution for…

Laura Beaudin is a partner at Bain & Company, where she leads the firm’s global Marketing Excellence Practice. She is also a member…

Aaron Bell is founder and CPO of AdRoll, the most widely-adopted retargeting platform with over 20,000 active customers. Prior to AdRoll, Aaron was Lead Engineer…

Chris
Bevel

University of Illinois at Chicago
Director of Digital Marketing and Research Programs

Christopher Bevel is a pragmatic strategist, marketer and customer champion with a rare blend of business, design and technical skills. He has 16+ years of…

Gayatri
Bhalla

LiveRamp
SVP of Advanced Media, Global Business Solutions

Gayatri Bhalla is the SVP of Advanced Media, Global Business Solutions at LiveRamp. Gayatri brings more than twenty years of experience working with top brands…

Craig Brockman is a Content Marketer at LiveRamp. Craig is a passionate storyteller who enjoys leveraging technology to create thoughtful and meaningful connections. Over the…

Fred
Bucher

Spectrum Reach
Senior Vice President and Chief Marketing Officer

Fred Bucher is Senior Vice President and Chief Marketing Officer of Spectrum Reach, the advertising sales division of Charter Communications. In this role,…

Katrina Cameron is a former news reporter who has been published in various Northern California newspapers. Before making the switch to deep tech…

Maham S. Chappal is a content writer for SaaS and marketing brands in B2B. She’s been published in several leading…

Nick
Charrow

Princess Cruises
Senior Manager of Digital Marketing

Before Nick was immersed into a world of digital marketing and 3 letter acronyms 7+ years ago, he was a photographer and graphic designer. He…

I have been tasked with building out accounts (agency side) and growing adtech in-house capabilities (client side), spanning: DMP management, data strategy/negotiations into programmatic precision…

Erica Chriss is a proven leader and veteran start-up executive with a record of product innovation and business success. Ms. Chriss currently serves as the…

Dani Cushion is the Chief Marketing Officer at Cardlytics, where she leads the company’s marketing and communications efforts. Dani brings more than 15…

Jodi Daniels is a Certified Informational Privacy Professional (CIPP/US) with more than 20 years of experience helping a range of businesses, from solopreneurs…

Dustin leads the work across the data science team(s) and works on accounts such as Samsung, Pandora, Delta, Goodyear, and Whirlpool. He is a leader on the…

Ken
Dreifach

Zwillgen
Ad Tech and eCommerce Lawyer + Counselor

Dr. Augustine Fou is an independent ad fraud researcher who helps clients identify fraud impacting their campaigns. He is an industry-recognized thought leader in digital…

Amanda Freuler is a content writer who shares how LiveRamp is helping clients reshape the customer experience through privacy-first data collaboration and personalized…

Tim
Geenen

LiveRamp
GM, Privacy & Consumer Experiences

Tim Geenen is GM, Privacy & Consumer Experiences, LiveRamp. Previously he held leadership roles at Bannerconnect (GroupM) and Improve Digital, responsible for strategy, innovation and…

Anne
Gherini

Affinity Inc
Vice President of Marketing and Partnerships

Anne Gherini is a marketing executive, writer, and public speaker with over a decade of experience leading both B2B and B2C marketing teams. Anne spent…

Marc
Ginsberg

AmericanExpress
VP & GM, Amex Advance

Marc Ginsberg is the VP-GM of the Amex Advance business. They are charged with building new services for American Express leveraging their core…

Randall Grilli is the Tech Evangelist at LiveRamp, and works to promote the engineering and developer efforts of the team. Randall has worked in tech…

Scott Grimes is an experienced entrepreneur and strategist. Prior to founding Cardlytics, Scott was a senior vice president and general manager at Capital One where…

Jesse
Grittner

Ovative/group
Senior Vice President, Strategy Consulting

Jesse is a leader on the Measurement & Activation team, responsible for advancing Ovative/group’s technology partnerships and leading relationships with some of our largest clients.…

Chris
Guenther

News Corp
SVP, Global Head of Programmatic

Erin
Gulden

U.S. Bank
Director of Content Marketing

Erin Gulden is an award-winning magazine journalist-turned-content marketer who has worked with several Fortune 500 companies including Delta Air Lines, Optum Health, and General Mills.…

Ajay Gupta has served as CEO of Stirista since founding the company in 2010 at age 26. Without accepting external funding, Ajay has overseen the…

Caroline is the CEO and co-founder of Nu Market, a social enterprise that expands women artisans' market access by creating handbags that feature traditional handicrafts…

Allyson
Havener

LiveRamp
Integrated Marketing Director

As Integrated Marketing Director at LiveRamp, Allyson oversees strategy and content across all marketing functions including demand gen, PR, product and partner marketing. Her main…

Prolific author and nationally recognized, award-winning blogger, Matt is President and Founder of Heinz Marketing with 20 years of marketing, business…

Kasey Fleisher Hickey has nearly 15 years of experience running public relations, content marketing, communications, community management, and brand marketing programs for B2B and B2C…

Kristen Hicks is an Austin-based freelance content writer that helps businesses doing content marketing keep up with the constant need for high-quality content. She's a…

Henry
Hinnefeld

Civis Analytics
Lead Data Scientist

Henry Hinnefeld is Lead Data Scientist at Civis Analytics, where he helps develop the methods, tools, and best practices that drive Civis's technology.…

Jeremy
Hlavacek

IBM Watson Advertising
Head of Revenue

As head of revenue for IBM Watson Advertising, Jeremy Hlavacek is responsible for all global advertising sales efforts including direct sales, programmatic sales, agency partnerships,…

Tim
Ho

The Minneapolis Star Tribune
Director, Campaign Analytics & Strategy

Tim Ho is a marketing professional with expertise in digital advertising, programmatic, data analytics, and audience strategy. He enjoys combining different marketing and advertising technologies…

Ellen
Houston

Civis Analytics
Managing Director, Applied Data Science

Ellen Houston is managing director, applied data science for Civis Analytics. She leads the firm's work in the commercial sector, helping companies become data-driven in…

Evan
Huggins

Pernod Ricard
Strategic Growth and Performance Marketer

Evan Huggins is a published marketing technology thought leader, based out of New York City. He is a key player on the Digital…

Lars
Hyman

Head of Communications Design, East Coast
Initiative USA

Lars has over 25 years’ experience in media and is Initiative’s Head of Communications Design, East Coast. He is a curious and disciplined media practitioner…

Ben Isaacson is a 20+ year digital privacy professional, serving for 10 years as Experian's global head of digital privacy. His specialty is helping companies…

Dan
Jaffe

Association of National Advertisers
Group Executive Vice President

Dan Jaffe is the head of ANA's Government Relations office in Washington D.C. Previously, Mr. Jaffe spent 11 years on House and Senate staffs and…

Brett is a 12 year veteran in the business of TV media. He has worked as a consultant, for a buying agency, for MVPDs, in…

Jeanette Jordan leads corporate communications, employer branding, public relations, and product marketing for AdRoll Group. With over a decade of experience working in the advertising…

Aaron Kardell is the CEO of HomeSpotter, which he founded in 2009. HomeSpotter aims to make buying and selling homes delightful. Its most popular tools…

Erin
Kelly

Slalom
Information Management & Analytics Practice Area Lead

Erin Kelly is an accomplished data and analytics leader, with more than 15 years of consulting experience defining strategy and leading transformational initiatives…

Gergana
Kirovska

LiveRamp
Head of Growth for Privacy and Consumer Experiences

Gergana Kirovska is the Head of Growth for Privacy and Consumer Experiences at Liveramp. Coming from a trade marketing function, Gergana was eager to get…

Iris Kuo is a writer, journalist and CEO of the diversity data site LedBetter. Her work has been published in The Wall Street Journal, The…

Bosco Lam is the co-founder of AlikeAudience and the addressability working group member of IAB Tech Lab. With a strong background in behavioral economics and…

As the former Senior Marketing Events Manager at LiveRamp, Leslie created and curates experiences in the field including LiveRamp’s industry conference, RampUp. As a veteran…

Bryan Leach founded Ibotta in 2011, when he realized the need for a more innovative approach to connecting brands, retailers, and consumers through mobile technology.…

Barry Levine writes about marketing tech and ad tech for RampUp, Marketing Dive, and various content marketing clients. Previously, he covered this space as a…

Taking social beyond the typical fare, Mary offers brands digital strategies they've yet to consider. She has been scaring up traffic for websites, ghostwriting and…

Audrey
Luk

LiveRamp
Content Strategist & Senior Writer

Audrey Luk is the content strategist & senior writer at LiveRamp. She has been creating content for more than a decade, first as a journalist…

Kokila
Mallikarjuna

Lytics
Director of Strategic Services

As a Principal Consultant at Lytics, Kokila Mallikarjuna inspires organizations to leverage data to create and deploy 1:1 customer experiences. Her current client list…

Nick Mangiapane is the Chief Marketing Officer and Head of Partnerships for Commerce Signals. He has a broad range of marketing and product experience…

Valentina
Marastoni-Bieser

Cuebiq
Vice President of Marketing

Valentina is the Vice President of Marketing at leading location intelligence and measurement company Cuebiq. As head of marketing, Valentina spearheads all aspects of the…

Dr. Carl
Marci

Nielsen Consumer Neuroscience
Chief Neuroscientist

Dr. Carl D. Marci is Chief Neuroscientist at Nielsen Consumer Neuroscience and co-founder, former Chairman of the Board, and former Chief Science Officer of Innerscope…

Anthony
Marino

thredUP
President and Chief Marketing Officer

Anthony currently serves as President and Chief Marketing Officer at thredUP, where he is responsible for revenue, growth marketing, ad technology solutions, CRM, marketing analytics,…

Lucy Markowitz is the VP of National Sales at Vistar Media. In her almost four years at Vistar, Lucy has helped scale the sales team…

Lou
Mastria

Digital Advertising Alliance
Executive Director

Lou Mastria, CIPP, CISSP, is currently Executive Director of the Digital Advertising Alliance, where he leads U.S. and global efforts for self-regulation, consumer transparency and…

Garrett
McGrath

Magnite
Vice President of Product Management

Garrett McGrath is Vice President of Product Management at Magnite.

Luke is the president and COO of TVision Insights. He specializes in business development and partnerships, revenue generation, and product and operations. In…

Mike leads partnerships at Datorama where he works closely with global clients, integrated technology partners, consultants and solutions implementers to grow the Datorama…

Anurag
Mehta

Gravy Analytics
SVP & GM, Audience Data Sales

Anurag Mehta is SVP & GM, Audience Data Sales for Gravy Analytics, where he heads the sales organization responsible for B2B data sales and distribution…

Aparna
Menon

Barclays
Vice President of Digital Acquisitions

As Vice President of Digital Acquisitions for Barclays, Aparna is responsible for developing acquisition strategies across Cards, Online Savings and Personal Loans. Her focus spans…

Meridith
Miller

MoPub
Head of Commercial Partnerships

Meridith Miller runs MoPub's commercial and third-party partnerships team. She is responsible for identifying and establishing partnerships with the leading vendor partners in the industry…

Chris
Moore

Publishers Clearing House
Head of Strategic Partnerships

Chris oversees strategic partnerships and programmatic revenue at Publishers Clearing House. His team is responsible for monetizing their digital properties which focus on free-to-play, chance…

Sean Muller is a veteran entrepreneur and thought leader in TV and advertising measurement. Sean is the CEO of iSpot.tv, a TV attention and conversion…

Liane
Nadeau

Head of Precision Media and Investments
Digitas North America

Liane is Head of Precision Media and Investments for Digitas North America, overseeing audience-based buying for clients such as Bank of America, GlaxoSmithKline,…

Tara-Nicholle
Nelson

Transformational Consumer Insights
CEO

Tara is a self-professed Impact Junkie (her words) and the CEO of Transformational Consumer Insights (TCI), a strategy and customer research firm. TCI creates customer…

Nancy brings over 18 years of digital marketing experience to her role as the Head of Sales at Visa Ad Solutions. Most recently Nancy was…

As as a product marketing manager, Makenna drives the awareness and education of Euclid’s solutions with retailers and restaurants. Before her time at Euclid, Makenna…

Tom is founder and CEO of Commerce Signals. Recognized as one of the Top 25 Innovators in Financial Services, and one of the Top 25…

Mike
Nuzzo

Hearst
Vice President, Head of Data & Audience Intelligence

Mike is Vice President, Head of Data & Audience Intelligence for Hearst Magazines USA. In his role, he is responsible for the democratization…

Rebecca Oman is the Director of Special Projects and leads the New Ventures team at thredUP, focusing on International, LUXE and Goody Boxes. Prior to…

Krista Panoff is responsible for business development and digital partnerships for TransUnion Digital. In this role, she’s created the distribution network for AdFuel audiences across…

Taz co-founded Captiv8, an Influencer marketplace and SaaS platform funded by Social Capital, Visionnaire, UTA, and Liquid2. Prior to this, Taz was the Chief Revenue…

Nicole Perrin is a senior analyst at eMarketer focused on creating long-form content about all aspects of digital advertising, from native advertising to blockchain applications.…

Denny
Pezic

Kia Motors America
Director, Customer Journey

Former Agency Executive turned client with over 20 years of experience in the digital marketing realm. Currently juggling four kids, a puppy and work from…

Rob Pierre is the co-founder and CEO of Jellyfish, a fast-growing digital agency whose clients include Nestlé, Experian, Toyota and Samsung. Since its inception in 2005, Rob has…

Sarah
Polli

Hearts and Science
Director, Mar Tech Solutions

Sarah Polli is an experienced, versatile, digital advertising professional who leverages her extensive knowledge of the lightning fast marketing tech space to provide client-focused solutions.…

Jamie Power is the Chief Operating Officer of one2one Media, a highly specialized, independent entity that offers agencies and advertisers a turnkey solution to addressable…

Lisa is the director of data ethics for LiveRamp. Her career has spanned product management, marketing, and operations.

Andrea Reichenbach is a content specialist and marketing strategist at LiveRamp. Andrea has over 15 years of marketing experience in the U.S. and in Europe,…

Jeff
Reid

Ford Motor Company
Truck and Connected Car Marketing Communications Manager

Jeff Reid is currently the Truck and Connected Car Marketing Communications Manager for Ford Motor Company. In this position, he manages the TV,…

Bill Reinstein is a seasoned entrepreneur with over twenty-five years of expertise building interactive media and technology-enabled service organizations. As President and CEO of MedData…

Kelly
Rigotti

SAP Concur
Sr. Director, Digital Engagement

Kelly Rigotti is a senior leader responsible for creating B2B marketing that engages prospects through a defined digital customer journey. She leads an award-winning team…

Noga
Rosenthal

Ampersand
Chief Privacy Officer & General Counsel

As Ampersand's Chief Privacy Officer and General Counsel, Noga Rosenthal is responsible for guiding the company's privacy and legal initiatives; she holds deep expertise in…

Paul T. Ryan is Chief Technology Officer at OpenX where he oversees a global team of more than 150 engineers and data scientists…

Adam leads Shopkick, one of the leading mobile shopping and rewards platforms in the U.S.. Previously, Adam served as General Counsel, VP of Business Development,…

Fred Schebesta is the cofounder of finder.com, an Australian entrepreneur, award-winning business leader, and active member of the global startup community. His entrepreneurial journey began…

Sean Simonson is a content marketer specializing in data-driven and people-based marketing. He covers topics ranging from how GDPR will impact American businesses to the…

Jeff
Smith

LiveRamp
General Manager of Brands and Agencies

Jeff Smith is the General Manager of Brands and Agencies at LiveRamp. Prior to joining LiveRamp, Smith led marketing at Nielsen as part of the…

Nola Solomon is Vice President of AdSmartProgrammatic, Advanced Advertising Products & Strategy, at NBCUniversal. Having spent years working in Paris, London, Singapore, and New York,…

Wayne St. Amand is the chief marketing officer of Visual IQ. He oversees the marketing of the company’s marketing intelligence platform, including product marketing strategy,…

Jeremy
Steinberg

MediaMath
Global Head of Ecosystem

Jeremy Steinberg is the Global Head of Ecosystem at MediaMath tasked with motivating and uniting an alliance of top marketers and agencies while…

Sean
Stephens

Ibotta
Senior Director, Data & Media Partnerships

With a background at Turner Broadcasting, Viacom, and Ibotta, Sean’s advertising experience spans channels (linear/connected TV, digital, mobile), publishers, DSPs, and data providers. Currently, Sean…

Rebecca Stone is the CMO of Cisco Meraki. Prior to joining Cisco Meraki, she worked in a variety of marketing roles for SaaS technology start-ups,…

Kate
Talbot

Content and Growth Marketing Consultant

Kate is a content and growth marketer consultant for early-stage startups, author, and entrepreneur who helps brands engage millennials. She's been featured on NBC News,…

Jon Taylor is EVP, Global Data Strategy at Essence where he works to transform the way companies think about, organize, and orchestrate data and technology…

Cory Treffiletti is the Chief Marketing Officer for Voicera. Cory has pioneered digital and data-driven marketing efforts as the CMO (VP) for Oracle's Data Cloud…

Taya
Varnichpun

LiveRamp
Content Marketing Specialist

Taya Varnichpun is a content marketing specialist at LiveRamp. A content marketer by way of PR, she has worked in the entertainment, consumer, and travel…

Martin leads the marketing strategy, operations, and activities for LiveRamp in the UK, developing marketing programmes and localising the LiveRamp message for the region. He…

Ryan
Watson

Kraft Heinz
VP, Head of Media Platforms & Marketing AI

As one of the original ad tech players, John has been working on solving data-driven solutions for the larger advertising landscape for 20+ years. Mainly…

David Wiener is Chief Product Officer at Voicera. Before co-founding Voicera, he was a Vice President at Oracle, where he oversaw Product, globally…

As Senior Vice President of Sales for ShareThis, Andi Wilson specializes in agency, brand and platform operations for the company’s audience segments and insights. In…

“If you know anything about television, you probably know Alan Wolk.” That’s how Adweek describes the best-selling author of Over The…

Aden
Zaman

Samba TV
Sr. VP, Strategy and Business Development

Aden Zaman is the Sr. Vice President of Strategy and Business Development at Samba TV, overseeing the company's enterprise partnerships and corporate strategy. Prior to…

RampedUp Authors

RampUp

Dennis Ainge

Justin Antonipillai

Joe Apprendi

Jocelyn Aqua

Derek Baker

Christian Bartens

Prajwal Barthur

Laura Beaudin

Aaron Bell

Chris Bevel

Gayatri Bhalla

Craig Brockman

Fred Bucher

Katrina Cameron

Maham Chappal

Nick Charrow

Tesäen Chavis

Erica Chriss

Dani Cushion

Jodi Daniels

Dustin Dewberry

Ken Dreifach

Dr. Augustine Fou

Amanda Freuler

Tim Geenen

Anne Gherini

Marc Ginsberg

Randall Grilli

Scott Grimes

Jesse Grittner

Chris Guenther

Erin Gulden

Ajay Gupta

Caroline Gutman

Allyson Havener

Matt Heinz

Kasey Hickey

Kristen Hicks

Henry Hinnefeld

Jeremy Hlavacek

Tim Ho

Ellen Houston

Evan Huggins

Lars Hyman

Ben Isaacson

Dan Jaffe

Brett Jensen

Tara Johnson

Jeanette Jordan

Aaron Kardell

Erin Kelly

Gergana Kirovska

Iris Kuo

Bosco Lam

Leslie Langan

Bryan Leach

Barry Levine

Mary Long

Audrey Luk

Kokila Mallikarjuna

Nick Mangiapane

Valentina Marastoni-Bieser

Dr. Carl Marci

Anthony Marino

Lucy Markowitz

Lou Mastria

Garrett McGrath

Luke McGuinness

Mike McMaster

Anurag Mehta

Aparna Menon

Meridith Miller

Chris Moore

Sean Muller

Liane Nadeau

Tara-Nicholle Nelson

Nancy Neumann

Makenna Nielsen

Dennis
Ainge

Justin
Antonipillai

Joe
Apprendi

Jocelyn
Aqua

Derek
Baker

Christian
Bartens

Prajwal
Barthur

Laura
Beaudin

Aaron
Bell

Chris
Bevel

Gayatri
Bhalla

Craig
Brockman

Fred
Bucher

Katrina
Cameron

Maham
Chappal

Nick
Charrow

Tesäen
Chavis

Erica
Chriss

Dani
Cushion

Jodi
Daniels

Dustin
Dewberry

Ken
Dreifach

Dr. Augustine
Fou

Amanda
Freuler

Tim
Geenen

Anne
Gherini

Marc
Ginsberg

Randall
Grilli

Scott
Grimes

Jesse
Grittner

Chris
Guenther

Erin
Gulden

Ajay
Gupta

Caroline
Gutman

Allyson
Havener

Matt
Heinz

Kasey
Hickey

Kristen
Hicks

Henry
Hinnefeld

Jeremy
Hlavacek

Tim
Ho

Ellen
Houston

Evan
Huggins

Lars
Hyman

Ben
Isaacson

Dan
Jaffe

Brett
Jensen

Tara
Johnson

Jeanette
Jordan

Aaron
Kardell

Erin
Kelly

Gergana
Kirovska

Iris
Kuo

Bosco
Lam

Leslie
Langan

Bryan
Leach

Barry
Levine

Mary
Long

Audrey
Luk

Kokila
Mallikarjuna

Nick
Mangiapane

Valentina
Marastoni-Bieser

Dr. Carl
Marci

Anthony
Marino

Lucy
Markowitz

Lou
Mastria

Garrett
McGrath

Luke
McGuinness

Mike
McMaster

Anurag
Mehta

Aparna
Menon

Meridith
Miller

Chris
Moore

Sean
Muller

Liane
Nadeau

Tara-Nicholle
Nelson

Nancy
Neumann

Makenna
Nielsen

Thomas C.
Noyes

Mike
Nuzzo