2017 Highlights

2017 Highlights

The annual RampUp MarTech conference is a hub of excitement and idea-sharing that gathers major players in digital marketing together in one place. The goal? To discuss the challenges and solutions facing the industry today. Network with your peers and industry leaders while you soak up what’s important to know for the future of MarTech.

  • Building a Customer-Centric Company in a Digital World

  • “We keep coming back, and it keeps getting better.” — Kevin Akeroyd, CEO, Cision
  • CMOs: Time to Learn a Little about AdTech

  • Hot Zone: The Marketing Industry’s Most Difficult Questions Answered

  • MarTech’s $120 Billion Opportunity: Acquisitions and Mergers in MarTech

  • Comparing Data Trends On a Global Scale

  • Targeting Is So 2016: Let’s Talk Data Beyond Targeting

  • When Does Big Data Become Overwhelming?

  • What Millennials Expect From Marketing

  • A Decade of Programmatic and What It Means for Ad Buying

  • “Team @LiveRamp, what another incredible event! Thanks from all of us at @Datorama #RampUp17. See you next year! #RampUp18” — Scott Rogers @scottrogersPDX
  • The Future of Addressable TV

  • Why Identity Resolution is the Key to People-Based Marketing

  • “RampUp is a wonderful conference where knowledge gets shared, and cutting edge ideas come out of the conference.” — Hana Cluff, VP Analytics at Legendary
  • Mobile’s Role in the Path to Purchase

  • What’s Next in Digital: Social, Mobile and Emerging Trends in Data

  • “Thank you @LiveRamp for putting together a great conference! Good info & great networking. #RampUp17” — Anurag Mehta, SVP &GM, Audience Data Solutions, Gravy Analytics, @AnuragMehta1
  • Fixing Government from the Bottom Up and the Outside In

  • AI: Ready or Not, Here We Come

  • Relying on Good Data to Make Smart Decisions

  • Demystifying Ad Fraud

  • Proximity Marketing is Ready

  • Consumer Engagement in an Age of Skepticism

  • “Thank you again @LiveRamp! The #Cuebiq team had an amazing time at #RampUp17...can’t wait for #RampUp18!” — Cuebiq, @Cuebiq