Agenda Day One PM

FEB 25 — 26 2019 | San Francisco

1:45 PM
Location:

Keynote

Next-Generation Brand Building The Age of Accountability Technology and Data Trends in Practice
2:40 PM
Location:

Does Virality Matter?

3:40 PM
Location:

Measuring Our Biggest Marketing Bet

4:20 PM
Location:

Beginner to Advanced-Level Addressable TV

2:40 PM
Location:

Privacy Regulations and the Path Forward

3:40 PM
Location:

Ethical Audience Building

4:20 PM
Location:

Journeys to True Personalization

2:40 PM
Location:

The Transparent Value Chain

3:40 PM
Location:

MarTech: Build, Rent, or Buy?

4:20 PM
Location:

Data Sources of the Future

5:00 PM - 9:00 PM
Location: The Masonic

Opening Reception