Head of Product Marketing
Agenda – Innovation Studio
MONDAY MARCH 2 2020 | SAN FRANCISCO
Hear from this industry visionary as he addresses the role of identity in the future of marketing.
Day 1 Closing Keynote
Day 1, 5:00 - 5:30 PM
The Recode cofounder dishes out what’s next for the future of technology.
RampUp Closing Keynote
Day 2, 5:15 - 6:00 PM
As the relationship between brands and people evolves, it's not easy to know what audiences will hear as noise. Fernando Machado, Global CMO for Burger King, knows what great creative can achieve.
RampUp Opening Keynote
Day 1, 3:50 - 4:30 PM
The Principal Developer Advocate for Google Cloud Platform, discusses lessons learned from one of the largest migrations to GCP. Developers, engineers and product managers can register here, and select Conference Pass and LiveRamp Innovation Studio.
RampUp for Developers: Migration to Google Cloud Platform
Day 1, 9:00 - 9:30 AM
Hear EA's Global Head of Marketing Intelligence as she and companies, like Forrester and Culture Amp, discuss the diversity strategies that benefit both their bottom lines and their communities.
Technology x Policy: Achieving the Diversity Trifecta
Day 2, 4:30 - 5:00 PM
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• build out your personal agenda
• ask the speakers questions during the sessions
• see maps of the venues
• meet our sponsors
• network with attendees, and more!
Account-Based Marketing: Success with Targeting and Measurement
Data Sharing Learnings from LiveRamp Europe
Director Strategic Growth, EU
Use Third-Party Data to Measure Marketing Effectiveness
Attribute Your TV Plan To Tangible Business Results
Measurement without Cookies—Data Crumbs or a Whole New Recipe?
LiveRamp and the Current TV Landscape
Building an Authentication Strategy in a Cookieless World
Cookies Are Dead—How to Maintain Addressability with an IdentityLink Technology Stack
LiveRamp B2B Case Study: Uncover True ROI
Third-Party Data Strategies for Social Media
Connect: Master Our Onboarding and Distribution Tool
Addressable TV Campaigns Simplified
Advanced Data Strategies with an Analytics/Partnerships Environment
Product Manager, Analytics Environment
Prove Regulatory Compliance with LiveRamp Privacy Manager
Execute Winning Data Strategies with Customer Profiles
Ramping Up on CCPA: LiveRamp's Approach to Compliance
Compliance Frameworks: Streamlining Compliance through Standardization
Balance Compliance with Welcome Consumer Experiences
Improving Your Data Security across the Ecosystem
Data in a Transparent and Compliant World
To attend, visit the registration page and select Conference Pass and LiveRamp Innovation Studio when making your selections on the first page.
Please note that registrations are restricted to developers, engineers, and product managers. To learn more about RampUp for Developers, check out the blog post.
Migration to Google Cloud Platform (GCP): Overview, Benefits, and Lessons Learned
The Architecture and Future Direction of the LiveRamp Platform
The Systems behind Lookalike Modeling
How LiveRamp Addresses GDPR, CCPA, and Future Data Regulations
Enabling Programmatic Integrations and Flexibility through APIs
Sr. Software Engineer
The New TV Landscape: Technical Challenges and Rewards