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Preparing for CCPA
The California Consumer Privacy Act (CCPA) is one of many consumer data regulations being written and passed in the U.S. Read expert advice on what you can do to prepare for CCPA and learn about future regulations affecting marketers.
QUICK FACTS ABOUT CCPA
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What is the Impact of CCPA on Consumers?
Jocelyn Aqua, Principal, Cybersecurity and Privacy at PwC and former U.S. government privacy official, shares what consumers can expect when CCPA takes effect.
Five Things You Should Know about CCPA
CCPA grants California residents comprehensive privacy rights.
Businesses don’t have to be located in California to be impacted.
Citizens will be allowed "private right of action” under CCPA for a security breach.
CCPA defines terms differently from previous privacy legislation.
Effective on January 1, 2020, much about how CCPA will be enforced is still unclear.
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CCPA IN THE NEWS
New Tool Helps Firms Survive The California Consumer Protection Act
September 10, 2019
Privacy: Forget the Bare Minimum and Think Much Bigger
September 9, 2019
Seismic shifts in privacy: What this means for marketers
September 5, 2019