Preparing for CCPA
The California Consumer Privacy Act (CCPA) is one of many consumer data regulations being written and passed in the U.S. Read expert advice on what you can do to prepare for CCPA and learn about future regulations affecting marketers.
CCPA Is So Yesterday—Say Hello to the California Privacy Rights Act (CPRA)See More
QUICK FACTS ABOUT CCPA
Five Things You Should Know about CCPA
CCPA grants California residents comprehensive privacy rights.
Businesses don’t have to be located in California to be impacted.
Citizens will be allowed "private right of action” under CCPA for a security breach.
CCPA defines terms differently from previous privacy legislation.
Effective on January 1, 2020, much about how CCPA will be enforced is still unclear.
LATEST CCPA ARTICLES
What California’s New CPRA Will Mean for Marketers
December 16, 2020
Want to Keep Customers Engaged? Think beyond the Unsubscribe Button
September 30, 2020
CCPA IN THE NEWS
California Proposes Standards For Opt-Out Button
December 11, 2020
How U.S. Will Get A Federal Privacy Law Affecting Online Advertising
December 7, 2020
What Does The CPRA Mean For Behavioral Advertising?
November 19, 2020